Four protections
What the Dubai Land Department regulates
- Escrow
- Under Law No. (8) of 2007, off plan payments go into a project escrow account regulated by the Dubai Land Department and are released to the developer against construction progress.
- Registration
- Brokers and brokerages are registered with the Dubai Land Department. Broker cards and permits run through the Trakheesi system. This desk is RERA ORN 36553.
- Permits
- Ads, launch events, exhibitions and roadshows each need a Dubai Land Department permit, processed online. For most permits the Department asks for the marketing contract with the owner.
- Title
- The purchase is registered with the Dubai Land Department and the title recorded in the buyer's name. Overseas buyers complete remotely.
For buyers
Six steps from brief to title
The same sequence for a buyer in Canada, India, the GCC or Africa. The buyer page has the costs and the documents.
- Step 1
Tell us your goal
A home, an investment, a base in the region, or residency. It decides which floors and layouts we show you first.
- Step 2
Sign the NDA and review the brief
Floor plans, price list, payment plan and a full cost sheet, including the 4% Dubai Land Department transfer fee, within one working day.
- Step 3
Reserve your suite
A reservation holds the unit while the sale agreement is prepared. We negotiate every clause on your side.
- Step 4
Pay into escrow
Off plan instalments go into the project escrow account regulated by the Dubai Land Department and are released to the developer against construction progress.
- Step 5
Register
The purchase is registered with the Dubai Land Department. Overseas buyers complete remotely; you do not need to fly in to sign.
- Step 6
Handover and after
Snagging, handover, and leasing or resale through the desk if you want it. The desk stays in the file until registration and beyond.
For developers
Seven steps to appoint an exclusive sales agent
From project readiness to weekly launch reporting, as set out on adnanferoz.com.
- Step 1
Confirm project readiness
Under Law No. (8) of 2007, a developer selling units off plan applies to the Dubai Land Department to open an escrow account and needs the Department's written authorisation before advertising off plan units.
- Step 2
Shortlist registered brokerages
Check that each firm and its brokers are registered with the Dubai Land Department. Broker cards and permits run through the Trakheesi system.
- Step 3
Ask for a launch plan, not a pitch
Price ladder, release phases, payment plan, channel mix, weekly targets and the team that will deliver it.
- Step 4
Agree the mandate terms
Scope, term, milestones, exclusivity carve-outs, reporting, marketing budget and termination rights.
- Step 5
Sign the marketing contract
Required in practice: for most advertising permits the Dubai Land Department asks brokers for a copy of the marketing contract with the property owner.
- Step 6
Secure advertising permits
Ads, launch events, exhibitions and roadshows each need the right permit, processed online through the DLD.
- Step 7
Launch and report weekly
Leads, viewings, reservations, conversions and pricing feedback, every week, signed off by the mandate holder.
Procedures are updated from time to time. Confirm current requirements with the Dubai Land Department and your counsel before signing.
Buyers continue on the buyer page. Developers continue on the developer page, where the launch plan and the fit call are set out. Brokers join the channel on the brokers page. The explainer on exclusive sales mandates covers the developer sequence in depth.
Start the process
Tell us who you are and when you want to move. The brief follows under NDA within one working day.
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